Building A Business Around The Search Engines

You might have heard that Google recently made some changes to their search engine algorithm. So what specifically changed? The change was carried out to better target content farms and websites with low quality content.

The change has affected roughly 12% of Google's search results. Some of the noticeable sites that were affected include ezinearticles and article base. This change was put into effect to deliver better search results for users. This change leaves many wondering if it is still going to be possible to make money with article marketing.

Does this spell doom for Article Directories?

If you have been looking through the forums, you might have come across many "end of times" threads. Many fear that this is the end of Article Marketing in general. So is there any truth to any of these forum threads? It depends on your outlook of things.

A real business understands that the market always changes, and adapts to those changes. No it is not the end of ezinearticles or article directories, instead it's a push towards evolution. Ezinearticles has already began to implement new changes to boost the search engine ranking of some of their articles. With that being said, services such as ezarticlelink and article ranks will continue to function because their main focus is quality content. At the end of the day you want to look for that article ranks review, or article directory review to be certain that it indeed adheres to the new Google algorithm.

So what did we learn?

Never place all of your efforts in one income stream. Nothing is for assured in the world of business, and you want to be prepared for anything and everything. Try and make many different sources of income in case one of them dries up. With that in mind, the recent Google update isn't as drastic as some are making it out to be. Apply the mandatory changes and continue with your business.

To avoid having this problem in the future, try to follow search engine policies closely. Avoiding get rich quick business models will take more work and effort. You will be happy you did so when more SEO changes come down the pipeline.

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